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Unilever Puts Brand Activation & PR Business on Pitch

Unilever Nigeria has thrown its brand activation, event & PR businesses open for a pitch. The company last week announced its plan to hire new activation/events and PR management companies to partner with it in delivering experiential activations in the Nigerian market. The incumbents include Troops and EXP on activation; Marketing Mix and The Quadrant Company on PR.

About 30 companies including some of the incumbents are believed to have made credential presentations already.

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